Performance Marketer — Data-Driven Growth & Campaign Optimization

Drive growth through data-driven strategies across digital channels

Location: The Hub, Bengaluru (Work from Office)

Type: Full-time

Compensation: ₹9 LPA + Incentives

About the Role

We're looking for a highly skilled Performance Marketer to join our in-house team. You'll be responsible for driving growth through data-driven strategies, planning, executing, and optimizing marketing campaigns across various digital channels.

This role is crucial in boosting our brand visibility, customer acquisition, and revenue growth.

Requirements

Essential

• 1+ years of experience in performance marketing, ideally in an e-commerce or digital-first company
• Proficiency in Google Ads, Facebook Ads Manager, Instagram Ads, LinkedIn Ads, and other digital marketing platforms
• Strong analytical skills with experience in data analysis, reporting, and tools like Google Analytics, SEMrush, Looker, or similar
• Hands-on experience with A/B testing tools (Optimizely, Google Optimize) and data-driven decision-making
• Strong communication skills to articulate campaign strategies, progress, and performance to stakeholders
• Deep understanding of customer journeys, audience segmentation, and targeting strategies
• Familiarity with conversion rate optimization (CRO) across paid campaigns and landing pages
• Strong project management and time management skills, with the ability to handle multiple projects simultaneously